2019 Kona Ultimate AWD with carpeted floor mats, cargo net, cargo tray and rear bumper applique. $30,240 MSRP. Paid $26,829.50 plus $189.50 doc fee. $1,250 rebate from Hyundai. The rest was dealer discount. So 4.52% off invoice. Apparently I am supposed to get a $500 gift card if I complete an insurance application with Allstate. If that happens in my mind it will be 6.3% off invoice.